{"id":946,"date":"2022-10-17T01:54:01","date_gmt":"2022-10-17T01:54:01","guid":{"rendered":"https:\/\/yepads.com\/push-traffic-for-affiliates-in-2022\/"},"modified":"2026-07-15T19:53:47","modified_gmt":"2026-07-15T19:53:47","slug":"push-traffic-for-affiliates","status":"publish","type":"post","link":"https:\/\/yepads.com\/ru\/push-traffic-for-affiliates\/","title":{"rendered":"What Is Push Traffic? How Push Ads Work in 2026"},"content":{"rendered":"<p><span style=\"font-weight: 400;\"><strong data-start=\"2737\" data-end=\"2820\">Push traffic is website traffic generated by notification-style advertisements.<\/strong> Classic web push ads are delivered through a browser to users who previously granted notification permission. In-page push ads appear inside a publisher\u2019s webpage and do not require a notification subscription. Affiliates buy this traffic through advertising networks and direct it to landing pages or offers. Native-app push is a separate channel involving notifications sent by installed mobile applications.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some ad formats come and go. Push traffic and push ads? They\u2019ve proven they\u2019re here to stay relevant regardless of the situation in the <\/span><a href=\"https:\/\/yepads.com\/ru\/what-is-affiliate-marketing-full-guide\/\"><span style=\"font-weight: 400;\">affiliate market<\/span><\/a><span style=\"font-weight: 400;\">. Even in 2026, they continue to deliver clicks, conversions, and scale for affiliates who know how to use them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Remarkably, push ads continue to prove their relevance. Even with new ad formats competing for attention, push remains a strong and reliable traffic source. In this article, we\u2019ll look at the strengths and weaknesses of push advertising, how it fits into different conversion flows, and a few practical tips to<\/span><a href=\"https:\/\/yepads.com\/ru\/how-to-build-better-campaigns\/\"><span style=\"font-weight: 400;\"> make your campaigns more effective<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h2><b>\u041e\u0441\u043d\u043e\u0432\u043d\u044b\u0435 \u0432\u044b\u0432\u043e\u0434\u044b<\/b><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Push traffic for affiliates remains effective in 2026<\/b><span style=\"font-weight: 400;\">, offering strong reach across both desktop and mobile.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Best verticals<\/b><span style=\"font-weight: 400;\">: dating, sweepstakes, e-commerce, finance, utilities, and betting.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Strengths<\/b><span style=\"font-weight: 400;\">: simple opt-in, retargeting potential, customizable creatives, and high engagement when done right<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Challenges<\/b><span style=\"font-weight: 400;\">: ad fatigue, small creative space, and blocked notifications on some devices.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Optimization tips<\/b><span style=\"font-weight: 400;\">: bid smart, test creatives often, use advanced CPC models, and avoid oversaturation.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Campaign flows<\/b><span style=\"font-weight: 400;\">: push can work as a direct funnel (ad \u2192 page \u2192 conversion) or as part of a layered strategy with warm-up landers and retargeting.<\/span><\/li>\n<\/ul>\n<h2>\u041e\u0433\u043b\u0430\u0432\u043b\u0435\u043d\u0438\u0435<\/h2>\n<ul>\n<li>How push traffic works<\/li>\n<li>Main Features of Push Ads<\/li>\n<li>Strengths of Push Advertising<\/li>\n<li>Limitations of Push Traffic<\/li>\n<li>Best Affiliate Verticals for Push Traffic<\/li>\n<li>How Push Campaign Flows Work in 2026<\/li>\n<li>Tips for Running Profitable Push Ad Campaigns<\/li>\n<li>Final Thoughts on Push Traffic in 2026<\/li>\n<li>\u0412\u043e\u043f\u0440\u043e\u0441\u044b \u0438 \u043e\u0442\u0432\u0435\u0442\u044b<\/li>\n<\/ul>\n<h3 class=\"PDq2pG_selectionAnchorContainer\" data-section-id=\"13530iz\" data-start=\"3646\" data-end=\"3675\">How push traffic works<\/h3>\n<p data-start=\"3705\" data-end=\"3850\"><strong data-start=\"3705\" data-end=\"3850\">Publisher visit \u2192 permission or on-page placement \u2192 ad-network inventory \u2192 advertiser campaign \u2192 click \u2192 landing page \u2192 conversion \u2192 postback<\/strong><\/p>\n<p data-start=\"3705\" data-end=\"3850\"><img decoding=\"async\" class=\"alignnone size-full wp-image-14563 aligncenter\" src=\"https:\/\/yepads.com\/wp-content\/uploads\/2022\/10\/e7e30cd3-5872-40f6-b28e-01320ea405ce.webp\" alt=\"\" width=\"1024\" height=\"679\" srcset=\"https:\/\/yepads.com\/wp-content\/uploads\/2022\/10\/e7e30cd3-5872-40f6-b28e-01320ea405ce.webp 1024w, https:\/\/yepads.com\/wp-content\/uploads\/2022\/10\/e7e30cd3-5872-40f6-b28e-01320ea405ce-300x199.webp 300w, https:\/\/yepads.com\/wp-content\/uploads\/2022\/10\/e7e30cd3-5872-40f6-b28e-01320ea405ce-768x509.webp 768w, https:\/\/yepads.com\/wp-content\/uploads\/2022\/10\/e7e30cd3-5872-40f6-b28e-01320ea405ce-18x12.webp 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p style=\"text-align: center;\" data-start=\"3705\" data-end=\"3850\"><span style=\"font-weight: 400;\">\u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a \u0438\u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u0438\u044f: Yep Ads<\/span><\/p>\n<h3><b>Main Features of Push Ads<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Push may not be the newest format anymore, but it has stood the test of time. It started with simple<\/span><a href=\"https:\/\/yepads.com\/ru\/mobile-marketing\/\"><span style=\"font-weight: 400;\"> mobile push notifications<\/span><\/a><span style=\"font-weight: 400;\"> (lock screen, in-app, or messenger) and expanded into browsers. They\u2019re short, eye-catching, and take up very little space, which makes them hard to ignore without being too intrusive.<\/span><\/p>\n<p>Now there are three types of push ads:<\/p>\n<ol>\n<li>Classic web push: a system-level browser notification sent to someone who explicitly subscribed.<\/li>\n<li>In-page push: an ad displayed inside a publisher\u2019s webpage that resembles a notification. It does not require a push subscription.<\/li>\n<li>App push: a notification from an installed native app. This is a separate channel from purchased web push traffic. Learn more about <a href=\"https:\/\/yepads.com\/ru\/in-app-traffic\/\">in-app traffic<\/a>.<\/li>\n<\/ol>\n<h3 class=\"PDq2pG_selectionAnchorContainer\" data-section-id=\"7mdb50\" data-start=\"399\" data-end=\"445\">Classic Push vs. In-Page Push vs. App Push<\/h3>\n<div class=\"TyagGW_tableContainer\">\n<div class=\"group TyagGW_tableWrapper flex flex-col-reverse w-fit\" tabindex=\"-1\">\n<table class=\"w-fit min-w-(--thread-content-width)\" data-start=\"447\" data-end=\"1033\">\n<thead data-start=\"447\" data-end=\"503\">\n<tr data-start=\"447\" data-end=\"503\">\n<th class=\"last:pe-10\" data-start=\"447\" data-end=\"457\" data-col-size=\"sm\">\u0425\u0430\u0440\u0430\u043a\u0442\u0435\u0440\u0438\u0441\u0442\u0438\u043a\u0430<\/th>\n<th class=\"last:pe-10\" data-start=\"457\" data-end=\"476\" data-col-size=\"sm\">Classic web push<\/th>\n<th class=\"last:pe-10\" data-start=\"476\" data-end=\"491\" data-col-size=\"sm\">\u041f\u0440\u043e\u0434\u0432\u0438\u0436\u0435\u043d\u0438\u0435 \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0430\u043c<\/th>\n<th class=\"last:pe-10\" data-start=\"491\" data-end=\"503\" data-col-size=\"sm\">App push<\/th>\n<\/tr>\n<\/thead>\n<tbody data-start=\"522\" data-end=\"1033\">\n<tr data-start=\"522\" data-end=\"584\">\n<td data-start=\"522\" data-end=\"549\" data-col-size=\"sm\">User permission required<\/td>\n<td data-col-size=\"sm\" data-start=\"549\" data-end=\"555\">Yes<\/td>\n<td data-col-size=\"sm\" data-start=\"555\" data-end=\"560\">No<\/td>\n<td data-col-size=\"sm\" data-start=\"560\" data-end=\"584\">App-level permission<\/td>\n<\/tr>\n<tr data-start=\"585\" data-end=\"701\">\n<td data-start=\"585\" data-end=\"604\" data-col-size=\"sm\">Where it appears<\/td>\n<td data-col-size=\"sm\" data-start=\"604\" data-end=\"642\">Browser or system notification area<\/td>\n<td data-col-size=\"sm\" data-start=\"642\" data-end=\"673\">Inside a publisher\u2019s webpage<\/td>\n<td data-col-size=\"sm\" data-start=\"673\" data-end=\"701\">Device notification area<\/td>\n<\/tr>\n<tr data-start=\"702\" data-end=\"759\">\n<td data-start=\"702\" data-end=\"741\" data-col-size=\"sm\">Can appear after leaving the website<\/td>\n<td data-col-size=\"sm\" data-start=\"741\" data-end=\"747\">Yes<\/td>\n<td data-col-size=\"sm\" data-start=\"747\" data-end=\"752\">No<\/td>\n<td data-col-size=\"sm\" data-start=\"752\" data-end=\"759\">Yes<\/td>\n<\/tr>\n<tr data-start=\"760\" data-end=\"802\">\n<td data-start=\"760\" data-end=\"785\" data-col-size=\"sm\">Installed app required<\/td>\n<td data-start=\"785\" data-end=\"790\" data-col-size=\"sm\">No<\/td>\n<td data-start=\"790\" data-end=\"795\" data-col-size=\"sm\">No<\/td>\n<td data-start=\"795\" data-end=\"802\" data-col-size=\"sm\">Yes<\/td>\n<\/tr>\n<tr data-start=\"803\" data-end=\"883\">\n<td data-start=\"803\" data-end=\"839\" data-col-size=\"sm\">Available through web ad networks<\/td>\n<td data-start=\"839\" data-end=\"850\" data-col-size=\"sm\">Commonly<\/td>\n<td data-start=\"850\" data-end=\"861\" data-col-size=\"sm\">Commonly<\/td>\n<td data-start=\"861\" data-end=\"883\" data-col-size=\"sm\">Separate inventory<\/td>\n<\/tr>\n<tr data-start=\"884\" data-end=\"946\">\n<td data-start=\"884\" data-end=\"921\" data-col-size=\"sm\">Affected by Chrome Push API limits<\/td>\n<td data-col-size=\"sm\" data-start=\"921\" data-end=\"935\">Potentially<\/td>\n<td data-col-size=\"sm\" data-start=\"935\" data-end=\"940\">No<\/td>\n<td data-col-size=\"sm\" data-start=\"940\" data-end=\"946\">No<\/td>\n<\/tr>\n<tr data-start=\"947\" data-end=\"1033\">\n<td data-start=\"947\" data-end=\"973\" data-col-size=\"sm\">Best reporting practice<\/td>\n<td data-col-size=\"sm\" data-start=\"973\" data-end=\"993\">Separate campaign<\/td>\n<td data-col-size=\"sm\" data-start=\"993\" data-end=\"1013\">Separate campaign<\/td>\n<td data-col-size=\"sm\" data-start=\"1013\" data-end=\"1033\">Separate channel<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-8833\" src=\"https:\/\/yepads.com\/wp-content\/uploads\/2022\/10\/Blog-Creatives-600-x-400-px-13.png\" alt=\"\" width=\"1200\" height=\"800\" srcset=\"https:\/\/yepads.com\/wp-content\/uploads\/2022\/10\/Blog-Creatives-600-x-400-px-13.png 1200w, https:\/\/yepads.com\/wp-content\/uploads\/2022\/10\/Blog-Creatives-600-x-400-px-13-300x200.png 300w, https:\/\/yepads.com\/wp-content\/uploads\/2022\/10\/Blog-Creatives-600-x-400-px-13-1024x683.png 1024w, https:\/\/yepads.com\/wp-content\/uploads\/2022\/10\/Blog-Creatives-600-x-400-px-13-768x512.png 768w, https:\/\/yepads.com\/wp-content\/uploads\/2022\/10\/Blog-Creatives-600-x-400-px-13-18x12.png 18w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a \u0438\u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u0438\u044f: Yep Ads<\/span><\/p>\n<h3><b>Strengths of Push Advertising<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Quick and simple opt-in process\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Notifications can include a headline, short text, image, and link. Some browsers allow rich push with larger visuals and action buttons, but notification appearance and supported functionality vary by operating system and browser. It&#8217;s a good idea to <\/span><\/span>preview creatives by device because rendering can differ significantly.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Works across both desktop and mobile, making retargeting easier. Push campaigns can reach desktop and mobile audiences, but availability depends on the format.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Effective for user retention, a reminder often brings people back to your site or app.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Highly adaptable: suitable for different verticals and audiences.<\/span><\/li>\n<\/ul>\n<p>Note: Classic web push requires an explicit browser permission. The exact subscription flow varies by browser and device. On iOS and iPadOS, web push is available for supported Home Screen web apps. In-page push does not require notification permission because it is displayed inside the publisher\u2019s webpage.<\/p>\n<h3><b>Limitations of Push Traffic<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Many desktop users block push notifications automatically.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Limited space for messaging &#8211; headlines and creatives need to deliver impact fast.<\/span><\/li>\n<\/ul>\n<p>Browsers increasingly suppress intrusive permission requests, revoke permissions for inactive or abusive sites and restrict excessive low-engagement push activity. This makes subscriber quality, relevance and frequency control increasingly important.<\/p>\n<p>On <a href=\"https:\/\/developer.chrome.com\/blog\/web-push-rate-limits\">January 6, 2026<\/a>, Chrome announced that it was beginning to roll out Push API rate limits for sites that send many push messages despite receiving very little user engagement. Chrome says the measure is intended for a relatively small number of disruptive, high-volume sites &#8211; not ordinary websites sending relevant notifications.<\/p>\n<p class=\"PDq2pG_selectionAnchorContainer\" data-start=\"972\" data-end=\"1028\">Chrome says it initially calculates three factors daily:<\/p>\n<ol data-start=\"1030\" data-end=\"1335\">\n<li data-section-id=\"1kx454m\" data-start=\"1030\" data-end=\"1121\">The number of push messages sent relative to the amount of time users spend on the site.<\/li>\n<li data-section-id=\"hvlfeo\" data-start=\"1122\" data-end=\"1212\">The number of notification-permission prompts shown relative to time spent on the site.<\/li>\n<li data-section-id=\"o1m1fc\" data-start=\"1213\" data-end=\"1335\">User engagement, including Chrome\u2019s site-engagement score and foreground minutes.<\/li>\n<\/ol>\n<p class=\"PDq2pG_selectionAnchorContainer\" data-start=\"7156\" data-end=\"7371\">When Chrome identifies disruptive behaviour, it can limit the site\u2019s Push API requests, with excess requests returning an HTTP 429 response. Repeated disruptive behaviour can result in limits lasting several days.<\/p>\n<p data-start=\"7376\" data-end=\"7846\">This change applies to classic web push notifications that can be delivered while the website is closed. It does not apply to in-page push ads, native-app push or notifications generated while an open website is using the Notifications API. For affiliates, this makes it important to separate classic and in-page push reporting and to work with networks that monitor subscriber engagement, notification frequency and source quality.<\/p>\n<h3 class=\"PDq2pG_selectionAnchorContainer\" data-section-id=\"14f6zof\" data-start=\"4959\" data-end=\"4995\">How Much Does Push Traffic Cost?<\/h3>\n<h3 class=\"PDq2pG_selectionAnchorContainer\" data-section-id=\"14f6zof\" data-start=\"4959\" data-end=\"4995\"><span style=\"font-size: 16px;\">Push traffic is commonly purchased on a cost-per-click basis, though pricing models vary by network and inventory. The actual price can vary by GEO, format, device, browser, source quality, vertical, competition and targeting options.<\/span><\/h3>\n<p data-start=\"5256\" data-end=\"5443\">The lowest CPC does not necessarily produce the lowest acquisition cost. Affiliates should evaluate traffic based on conversions, approved leads and revenue rather than click price alone.<\/p>\n<p data-start=\"5256\" data-end=\"5443\">Break-even CPC = conversion rate \u00d7 payout<\/p>\n<p class=\"PDq2pG_selectionAnchorContainer\" data-start=\"5525\" data-end=\"5607\">If an offer pays $10 and converts 2% of clicks, the theoretical break-even CPC is:<\/p>\n<p data-start=\"5612\" data-end=\"5634\">0.02 \u00d7 $10 = <strong data-start=\"5625\" data-end=\"5634\">$0.20<\/strong><\/p>\n<p data-start=\"5639\" data-end=\"5765\">This simplified calculation does not account for rejected leads, tracker costs, landing page costs, or other campaign expenses.<\/p>\n<h3><b>Best Affiliate Verticals for Push Traffic<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Based on Yep Ads campaign data from January\u2013June 2026, across selected GEOs push works particularly well for:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Games, software, and utilities<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Subscription or deposit-based offers\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Sweepstakes, finance, and dating<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Verticals like dating, sweepstakes, and e-commerce often convert more easily because actions are simple or low-cost. In contrast, gambling, apps, and higher-ticket products may need more persuasion due to deposits, multiple transactions, or higher prices.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s also important to note the difference between SOI (single opt-in) and DOI (double opt-in). <a href=\"https:\/\/www.getresponse.com\/blog\/single-opt-in-vs-double-opt-in#:~:text=The%20grand%20total%20reflects%20this%20trend%2C%20with%20SOI%20at%201.28%25%2C%20which%20is%20significantly%20higher%20than%20the%20DOI%20rate%20of%200.33%25.\">DOI usually costs more<\/a> but brings higher-quality leads, especially in demanding verticals with bigger payouts.<\/span><\/p>\n<h3><b>How Push Campaign Flows Work in 2026<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The traditional funnel is straightforward: a user sees your notification, clicks, lands on your page, and completes an action. This flow is still widely used in 2026.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Push can also play a role in more layered strategies. For example, some affiliates send users from push to messengers or social channels, where warm-up content builds trust before the conversion. Others use push as a support channel for existing campaigns \u2014 attracting users with a banner, nurturing them with an advertorial, and later re-engaging them with push notifications.<\/span><\/p>\n<h3><b>Tips for Running Profitable Push Ad Campaigns<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Bid smart<\/b><span style=\"font-weight: 400;\">: don\u2019t stick to the bare minimum. Low bids often bring low-quality traffic.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Use advanced models<\/b><span style=\"font-weight: 400;\">: Smart CPC and automated bidding help optimize in real time.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Test creatives<\/b><span style=\"font-weight: 400;\">: different images, headlines, and angles can dramatically change performance.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Focus on clickability<\/b><span style=\"font-weight: 400;\">: a strong headline plus an engaging image is essential.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Mind your timing<\/b><span style=\"font-weight: 400;\">: test to see when your audience responds best.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Target fresh subscribers<\/b><span style=\"font-weight: 400;\">: they\u2019re more likely to engage than older ones.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Avoid oversaturation<\/b><span style=\"font-weight: 400;\">: too many notifications can drive users to unsubscribe.<\/span><\/li>\n<\/ul>\n<h3><b>Final Thoughts on Push Traffic in 2026<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Push ads may look simple, but when combined with the right targeting and creative strategy, they remain a powerful tool in 2026. They can attract new users, retarget existing ones, and support your overall conversion flow. The key is balance: keep campaigns personal, well-timed, and optimized, and push will continue to deliver strong results.<\/span><\/p>\n<p><b>\u0412\u0430\u043c \u0442\u0430\u043a\u0436\u0435 \u043c\u043e\u0436\u0435\u0442 \u043f\u043e\u043d\u0440\u0430\u0432\u0438\u0442\u044c\u0441\u044f<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/yepads.com\/ru\/non-obvious-traffic-sources-yep-ads-2\/\"><span style=\"font-weight: 400;\">\u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a\u0438 \u0442\u0440\u0430\u0444\u0438\u043a\u0430, \u043e \u043a\u043e\u0442\u043e\u0440\u044b\u0445 \u0432\u044b \u043c\u043e\u0433\u043b\u0438 \u0437\u0430\u0431\u044b\u0442\u044c<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/yepads.com\/ru\/new-social-traffic-sources-for-affiliates\/\"><span style=\"font-weight: 400;\">New Social Traffic Sources For Affiliates in 2026<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/yepads.com\/ru\/native-ads-for-your-advertising-strategy\/\"><span style=\"font-weight: 400;\">\u041d\u0430\u0442\u0438\u0432\u043d\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u0432 \u0432\u0430\u0448\u0435\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0439 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0438<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/yepads.com\/ru\/whats-the-difference-between-native-ads-vs-display-ads\/\"><span style=\"font-weight: 400;\">What&#8217;s the Difference Between Native Ads vs. Display Ads<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/yepads.com\/ru\/frequency-capping-explained-stop-ad-fatigue\/\"><span style=\"font-weight: 400;\">Frequency Capping Explained: Stop Ad Fatigue<\/span><\/a><\/li>\n<\/ul>\n<p><b>\u0412\u043e\u043f\u0440\u043e\u0441\u044b \u0438 \u043e\u0442\u0432\u0435\u0442\u044b<\/b><b><br \/>\n<\/b><b>What is push traffic in affiliate marketing?<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\">Push traffic refers to users reached via push notifications on mobile or desktop devices. Affiliates use it to promote offers by delivering short, clickable ads directly to a subscriber\u2019s device.<\/span><\/p>\n<p><b>Which verticals perform best with push ads in 2026?<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\">Dating, sweepstakes, utilities, e-commerce, finance, and betting are still among the top verticals for push ads.<\/span><\/p>\n<p><b>Are push ads still effective in 2026?<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\">Yes. Despite competition from newer formats, push ads remain cost-effective, scalable, and versatile when paired with the right targeting and creatives.<\/span><\/p>\n<p>&nbsp;<\/p>\n<div style=\"text-align: center; margin-top: 20px;\"><a href=\"https:\/\/yepads.com\/ru\/sign-up-for-advertisers-and-publishers\/?utm_source=blog&amp;utm_medium=seo&amp;utm_campaign=button#advertiser-sign-up\"><br \/>\n<img decoding=\"async\" class=\"aligncenter wp-image-11331 size-full\" src=\"https:\/\/yepads.com\/wp-content\/uploads\/2026\/01\/Blog-Creatives-600-x-400-px-73.webp\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/yepads.com\/wp-content\/uploads\/2026\/01\/Blog-Creatives-600-x-400-px-73.webp 600w, https:\/\/yepads.com\/wp-content\/uploads\/2026\/01\/Blog-Creatives-600-x-400-px-73-300x200.webp 300w, https:\/\/yepads.com\/wp-content\/uploads\/2026\/01\/Blog-Creatives-600-x-400-px-73-18x12.webp 18w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><br \/>\n<\/a><\/p>\n<div style=\"display: flex; gap: 20px; justify-content: center; margin-top: 20px;\"><a style=\"text-decoration: none; background-color: #fc6e19; color: white; font-weight: bold; padding: 14px 30px; border-radius: 30px; font-family: 'Proxima Nova', sans-serif; text-transform: uppercase; font-size: 14px; text-align: center; display: inline-block;\" href=\"https:\/\/yepads.com\/ru\/advertiser\/?utm_source=blog_adv&amp;utm_medium=seo&amp;utm_campaign=button#advertiser-sign-up\">\u0420\u0435\u0433\u0438\u0441\u0442\u0440\u0430\u0446\u0438\u044f \u0432 \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u044f<\/a><br \/>\n<a style=\"text-decoration: none; background-color: #fc6e19; color: white; font-weight: bold; padding: 14px 30px; border-radius: 30px; font-family: 'Proxima Nova', sans-serif; text-transform: uppercase; font-size: 14px; text-align: center; display: inline-block;\" href=\"https:\/\/yepads.com\/ru\/publisher\/?utm_source=blog_pub&amp;utm_medium=seo&amp;utm_campaign=button#publisher-sign-up\">\u041f\u0440\u0438\u0441\u043e\u0435\u0434\u0438\u043d\u044f\u0439\u0442\u0435\u0441\u044c \u0432 \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0435 \u0438\u0437\u0434\u0430\u0442\u0435\u043b\u044f<\/a><\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Push traffic is website traffic generated by notification-style advertisements. Classic web push ads are delivered through a browser to users who previously granted notification permission. In-page push ads appear inside a publisher\u2019s webpage and do not require a notification subscription. Affiliates buy this traffic through advertising networks and direct it to landing pages or offers.&hellip;<\/p>","protected":false},"author":1,"featured_media":14560,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_dac_author_card_visible":"1","_dac_author_card_author_id":"22","footnotes":""},"categories":[34,342],"tags":[],"class_list":["post-946","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-push-retargeting"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What Is Push Traffic: A Guide for Affiliate Success in 2026 | Yep Ads<\/title>\n<meta name=\"description\" content=\"Learn what push traffic is, how classic and in-page push ads work, which offers perform well, and how affiliates optimize campaigns.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/yepads.com\/ru\/push-traffic-for-affiliates\/\" \/>\n<meta property=\"og:locale\" content=\"ru_RU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Is Push Traffic: A Guide for Affiliate Success in 2026 | Yep Ads\" \/>\n<meta property=\"og:description\" content=\"Learn what push traffic is, how classic and in-page push ads work, which offers perform well, and how affiliates optimize campaigns.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/yepads.com\/ru\/push-traffic-for-affiliates\/\" \/>\n<meta property=\"og:site_name\" content=\"Yep\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/YepAds\" \/>\n<meta property=\"article:published_time\" content=\"2022-10-17T01:54:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-15T19:53:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/yepads.com\/wp-content\/uploads\/2022\/10\/Blog-Creatives-1200-x-627-px-27.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"627\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"devstaging\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@yep_ads\" \/>\n<meta name=\"twitter:site\" content=\"@yep_ads\" \/>\n<meta name=\"twitter:label1\" content=\"\u041d\u0430\u043f\u0438\u0441\u0430\u043d\u043e \u0430\u0432\u0442\u043e\u0440\u043e\u043c\" \/>\n\t<meta name=\"twitter:data1\" content=\"devstaging\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u041f\u0440\u0438\u043c\u0435\u0440\u043d\u043e\u0435 \u0432\u0440\u0435\u043c\u044f \u0434\u043b\u044f \u0447\u0442\u0435\u043d\u0438\u044f\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 \u043c\u0438\u043d\u0443\u0442\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/yepads.com\\\/push-traffic-for-affiliates\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/yepads.com\\\/push-traffic-for-affiliates\\\/\"},\"author\":{\"name\":\"devstaging\",\"@id\":\"https:\\\/\\\/yepads.com\\\/#\\\/schema\\\/person\\\/479af0330582e59eec598ed0dce6a76b\"},\"headline\":\"What Is Push Traffic? 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