{"id":1106,"date":"2023-04-17T12:28:20","date_gmt":"2023-04-17T12:28:20","guid":{"rendered":"https:\/\/yepads.com\/video-ads-101-types-crafting-tips-and-more-yep-ads-2\/"},"modified":"2026-03-31T20:47:43","modified_gmt":"2026-03-31T20:47:43","slug":"video-ads-101-types-crafting-tips-and-more-yep-ads-2","status":"publish","type":"post","link":"https:\/\/yepads.com\/zh\/video-ads-101-types-crafting-tips-and-more-yep-ads-2\/","title":{"rendered":"Video Ads 101: Types, Crafting, Tips, and More"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Videos are a powerful tool in marketing, mainly because it makes the user listen, read, and watch simultaneously. Video ads can be in-streams, outstreams or sliders, each boasting a certain set of advantages. In this article we are going to elaborate on these ad formats, their respective advantages, their applicability to various audiences and verticals, and the ways to craft your very own video ad (pitfalls to avoid included). Having read the article, you will know for certain which format suits your campaign goals the best, which helps to maximize the ad impressions without overspending.<\/span><\/p>\n<hr \/>\n<h2><span style=\"font-weight: 400;\">Video ads can be different<\/span><\/h2>\n<p><img decoding=\"async\" class=\"alignnone wp-image-3369 size-large\" src=\"https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_1524326948-1024x628.jpg\" alt=\"video ads\" width=\"1024\" height=\"628\" srcset=\"https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_1524326948-1024x628.jpg 1024w, https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_1524326948-300x184.jpg 300w, https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_1524326948-768x471.jpg 768w, https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_1524326948-1536x942.jpg 1536w, https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_1524326948-2048x1256.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Video ads possess a greater number of communication channels, which means <\/span><b>wider coverage<\/b><span style=\"font-weight: 400;\">; you engage with people who like to watch, read, and listen \u2013 all at the same time. Moreover, about 87% of marketers confirmed that video ads have <\/span><a href=\"https:\/\/wyzowl.s3.eu-west-2.amazonaws.com\/pdfs\/Wyzowl-Video-Survey-2023.pdf\"><b>improved their sales<\/b><span style=\"font-weight: 400;\"> in 2023<\/span><\/a><span style=\"font-weight: 400;\">, the same metric for <\/span><a href=\"https:\/\/yepads.com\/zh\/video-ads-101-types-crafting-tips-and-more-yep-ads-2\/\"><b>lead generation<\/b><\/a><span style=\"font-weight: 400;\"> \u548c <\/span><b>brand awareness<\/b><span style=\"font-weight: 400;\"> is even higher.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Generally, there are 3 main formats of video ads, some of which can have subcategories:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>In-stream ads<\/b><span style=\"font-weight: 400;\"> \u2013 which include pre-rolls, mid-rolls, post-rolls. A good example would be <\/span><i><span style=\"font-weight: 400;\">YouTube<\/span><\/i><span style=\"font-weight: 400;\">, where the video of the user\u2019s choice is preceded with an ad that has to be watched for 5 seconds at least. The preposition before the word \u201croll\u201d points out the place of the ad: before, amid, or after the main video.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Outstream ads<\/b><span style=\"font-weight: 400;\"> \u2013 those are the ads that don\u2019t appear inside a video but do appear inside some content: in-page, in-banner, or in-text. They start muted, taking a large portion of the screen. A prominent example of these ads is <\/span><i><span style=\"font-weight: 400;\">Facebook\u2019s<\/span><\/i><span style=\"font-weight: 400;\"> newsfeed. Once the user scrolls down, the ad can either be left behind or optimized to transform seamlessly into\u2026a slider ad<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Slider ads<\/b><span style=\"font-weight: 400;\"> \u2013 a.k.a. corner docked, these ads usually take the bottom right part of the screen, are also muted initially, and travel with the user throughout the page. Technically, they can be either in-stream or outstream ads, which makes them stand out. This type of ads can be found on gaming <\/span><i><span style=\"font-weight: 400;\">Wikis<\/span><\/i><span style=\"font-weight: 400;\"> for example.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">All the video ads can be divided into skippable, bumper-like, and unskippable. Skippable ads can be long, up to 3 minutes on YouTube but are obliged to have the skip button made available after 5 seconds. Unskippable ones don\u2019t have that button but must not exceed 15 seconds in total. Bumpers sit in-between these two, lasting less than 6 seconds, rendering the skip button insignificant.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Finally, video ads can be totally native and constitute an <\/span><span style=\"font-weight: 400;\">inseparable part of the video<\/span><span style=\"font-weight: 400;\">; they can even be a <\/span><span style=\"font-weight: 400;\">full-scale video<\/span><span style=\"font-weight: 400;\">. However, this is the territory of <\/span><a href=\"https:\/\/yepads.com\/zh\/influencer-marketing-and-affiliate-campaigns\/\"><span style=\"font-weight: 400;\">influence marketing<\/span><\/a><span style=\"font-weight: 400;\">, which goes beyond the goals of this article.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Video ads for various platforms and verticals<\/span><\/h2>\n<p><img decoding=\"async\" class=\"alignnone wp-image-3373 size-large\" src=\"https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_1416037418-1024x683.jpg\" alt=\"online shopping\" width=\"1024\" height=\"683\" srcset=\"https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_1416037418-1024x683.jpg 1024w, https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_1416037418-300x200.jpg 300w, https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_1416037418-768x512.jpg 768w, https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_1416037418-1536x1024.jpg 1536w, https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_1416037418-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">As with any vertical or product, you need to know your target audience first. According to <\/span><i><span style=\"font-weight: 400;\">Statcounter<\/span><\/i><span style=\"font-weight: 400;\">, mobile devices are more popular among users worldwide than desktops. Consequently, you have to optimize your ads accordingly, because mobile layout differs significantly from desktop.<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-3371 size-large\" src=\"https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_2204449327-1024x683.jpg\" alt=\"facebook notifications\" width=\"1024\" height=\"683\" srcset=\"https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_2204449327-1024x683.jpg 1024w, https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_2204449327-300x200.jpg 300w, https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_2204449327-768x512.jpg 768w, https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_2204449327-1536x1024.jpg 1536w, https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_2204449327-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">If you struggle to pick the optimal format, consider this: unskippable pre-rolls are perceived as 3.5x <\/span><span style=\"font-weight: 400;\">less interrupting<\/span><span style=\"font-weight: 400;\">, especially on mobile devices \u2014 people are accustomed to seeing the ads before their video of choice starts. However, pre-rolls are too common, rendering the task of impressing the user within the first 5 seconds challenging.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While outstream and slider ads might be less noticeable, they tend to generate more genuine ad impressions \u2014 once the user notices an ad of interest, they will click on it because they truly want to. They don\u2019t have to be as catchy as in-streams at the beginning, but they have to be able to draw the user\u2019s attention at any point of time. So once the user stumbles upon the muted video ad, they feel the urge to click on it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Video ad spots can be bought on many platforms. First, check out video hosting sites like <\/span><i><span style=\"font-weight: 400;\">YouTube<\/span><\/i><span style=\"font-weight: 400;\">, which has inventory that can be bought using <\/span><span style=\"font-weight: 400;\">Google Ads<\/span><span style=\"font-weight: 400;\">. As mentioned earlier, <\/span><i><span style=\"font-weight: 400;\">YouTube <\/span><\/i><span style=\"font-weight: 400;\">is a great place for in-stream ads, because video support is provided by default. Moreover, social networks like <\/span><i><span style=\"font-weight: 400;\">\u5728 Facebook \u4e0a <\/span><\/i><span style=\"font-weight: 400;\">are a great place to showcase the outstream and slider ads \u2014 check out <\/span><span style=\"font-weight: 400;\">Meta Business Suite<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Alternatively, tons of traffic can be found on ad networks. <\/span><a href=\"https:\/\/www.twinred.com\/\"><span style=\"font-weight: 400;\">TwinRed<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.exoclick.com\/\"><span style=\"font-weight: 400;\">ExoClick<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><span style=\"font-weight: 400;\">Adsterra<\/span><span style=\"font-weight: 400;\">, <\/span><span style=\"font-weight: 400;\">Undertone<\/span><span style=\"font-weight: 400;\">, or <\/span><a href=\"https:\/\/www.openx.com\/\"><span style=\"font-weight: 400;\">OpenX<\/span><\/a><span style=\"font-weight: 400;\"> \u2014 they all work with video ads, which can be tailored to promote almost any vertical and product. The best video ad networks out there provide all the required technologies to run, report, and optimize the campaigns. Most of the time, the ad spots are bought and sold via Real-Time Bidding, but Programmatic Direct and Preferred Deal are out there as well. Among the most video ad friendly verticals are:<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-6341 size-full\" src=\"https:\/\/yepads.com\/wp-content\/uploads\/2020\/08\/image1.png\" alt=\"yep ads logo\" width=\"1920\" height=\"1080\" \/><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u7535\u5b50\u5546\u52a1<\/b><span style=\"font-weight: 400;\">: demonstrate some charts and performance results of using a product. If it happens to be some kind of sports gear, you can <\/span><span style=\"font-weight: 400;\">appeal to the adrenaline rush<\/span><span style=\"font-weight: 400;\"> felt during a tournament. Go for unboxing videos if you want to build up a close relationship with your clientele.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Finances<\/b><span style=\"font-weight: 400;\">: try to comfort your users with a sense of security, display a confident person walking, bring up family values. Remember, you are not limited to real-life recordings and can <\/span><span style=\"font-weight: 400;\">play around with the animation<\/span><span style=\"font-weight: 400;\">, which can make your ads less formal and more relatable.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Gambling<\/b><span style=\"font-weight: 400;\">: spinning, winning, and more psychedelic colors. The anticipation of the jackpot is worth more than the jackpot itself, so bring up the emotions and people\u2019s joy from winning. Make the users feel as if they were kings and queens, whose only responsibility is to get entertained.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u6e38\u620f<\/b><span style=\"font-weight: 400;\">: Focus on gameplay, admit the problems like <\/span><span style=\"font-weight: 400;\">antisocializing<\/span><span style=\"font-weight: 400;\"> to get on the same foot with the audience, or highlight strengths like <\/span><span style=\"font-weight: 400;\">immersive gameplay<\/span><span style=\"font-weight: 400;\"> and platform exclusivity.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Nutra<\/b><span style=\"font-weight: 400;\">: compare the results before and after the use of a product. Try to squeeze in an interview with a happy real buyer \u2014 people are more likely to trust the opinion of their peers, even if they are paid for it.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">With a bit of creativity, video ads can be adjusted to target almost any niche on the market. However, the question is, how to make a video ad that will grab the user\u2019s attention in the first 5 seconds successfully?<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">How to make video ads<\/span><\/h2>\n<p><img decoding=\"async\" class=\"alignnone wp-image-3372 size-large\" src=\"https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_1568786950-1024x683.jpg\" alt=\"video ads\" width=\"1024\" height=\"683\" srcset=\"https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_1568786950-1024x683.jpg 1024w, https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_1568786950-300x200.jpg 300w, https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_1568786950-768x512.jpg 768w, https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_1568786950-1536x1024.jpg 1536w, https:\/\/yepads.com\/wp-content\/uploads\/2023\/04\/shutterstock_1568786950-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">A good video ad has to grab the user\u2019s attention right off the bat. That\u2019s the reason it is ill-advised to put any brand logo in the beginning, unless you\u2019re Apple or Microsoft. Speaking of Microsoft, the company managed to create a <\/span><span style=\"font-weight: 400;\">captivating ad<\/span><span style=\"font-weight: 400;\">, which appeals to the sense of nostalgia.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Alternatively, make the users laugh, or smile at least, so the ad is more memorable. That\u2019s the case with two commercials by K-Mart: one is called \u201c<\/span><span style=\"font-weight: 400;\">Ship My Pants<\/span><span style=\"font-weight: 400;\">\u201d and another is \u201c<\/span><a href=\"https:\/\/www.youtube.com\/@FunnyCommercialsUSA\"><span style=\"font-weight: 400;\">Big Gas Saving<\/span><\/a><span style=\"font-weight: 400;\">\u201d. This kind of borderline swearing has a problem though \u2013 it might work out once but can get repetitive after each subsequent use. Furthermore, word plays are not translatable to other GEOs, making such kinds of creatives highly specific.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To create a video ad, you have got 3 options available: outsourcing, generating with AI, and making it yourself:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Outsourcing<\/b><span style=\"font-weight: 400;\"> to professional videographers is a great way of obtaining the content of quality, but for a price. It is also less stressful and has the added bonus of an expert producer. Make sure the expert or crew you hire specializes in video production and have vast expertise in the field. Order your video ad to match the design of the platform you will work with. Glaring and mismatching ads don\u2019t make them more appealing and can turn even the most loyal audience away. Contact the video maker either directly or using <\/span><span style=\"font-weight: 400;\">the aggregators<\/span><span style=\"font-weight: 400;\">.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Artificial Intelligence<\/b><span style=\"font-weight: 400;\"> has grown very smart, up to the point it can make videos out of the uploaded text and images. Many tools like this have a trial or free version available, with a limited functionality. Still, AI generators can save on costs and are in between outsourcing and DIY. A solid choice if you are ready to make adjustments after the algorithms are done and do not want to overspend. Here is the compilation of <\/span><a href=\"https:\/\/businessolution.org\/best-ai-video-generators\/\"><span style=\"font-weight: 400;\">17 good AI video generators<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Do-It-Yourself<\/b><span style=\"font-weight: 400;\"> is the most straightforward approach, but with a serious flaw. Remember that video ads grow more popular every day, making the competition especially harsh. You have to be able to impress your audience within a 5-seconds span, or better 3 seconds, which is a tremendous effort. Video content can be created using one of three ways: camera-shooting, animation-creating, or desktop-recording. Either way, you have to dedicate your time and effort to make your video ads stand out, much like with the <\/span><a href=\"https:\/\/yepads.com\/zh\/how-to-design-converting-landing-pages\/\"><span style=\"font-weight: 400;\">landing pages<\/span><\/a><span style=\"font-weight: 400;\">. Read more about <\/span><a href=\"https:\/\/yepads.com\/zh\/creative-tools-and-services-for-affiliate-marketers\/\"><span style=\"font-weight: 400;\">DIY creatives in our blog<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400;\">DOs &amp; DON\u2019Ts<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Let\u2019s make a quick recap of good habits, practices, and qualities of a video ad:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-checked=\"true\" aria-level=\"1\"><span style=\"font-weight: 400;\">Treat your videos as if they last 3\u20135 seconds only and design them accordingly<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-checked=\"true\" aria-level=\"1\"><span style=\"font-weight: 400;\">Capitalize on strong emotions: nostalgia, humor, fear \u2013 your ad must scream out<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-checked=\"true\" aria-level=\"1\"><span style=\"font-weight: 400;\">Adjust the colors, fonts, and overall style to match those of a platform you promote your video ads at for more native look<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-checked=\"true\" aria-level=\"1\"><span style=\"font-weight: 400;\">If you outsource your video ads, make sure to check the portfolio of the company and verify their expertise<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-checked=\"true\" aria-level=\"1\"><span style=\"font-weight: 400;\">Learn more about culture, fears, and needs of people to take advantage of that knowledge and use it in your creatives<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-checked=\"true\" aria-level=\"1\"><span style=\"font-weight: 400;\">Break the fourth wall by playing around with the skip button: <\/span><span style=\"font-weight: 400;\">make it an obstacle<\/span><span style=\"font-weight: 400;\">, <\/span><span style=\"font-weight: 400;\">a self-skipping button<\/span><span style=\"font-weight: 400;\">, or even <\/span><span style=\"font-weight: 400;\">dare the user to press it<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Some practices should be avoided by all means necessary, here are a few examples:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-checked=\"false\" aria-level=\"1\"><span style=\"font-weight: 400;\">Making videos heavier than necessary<\/span><span style=\"font-weight: 400;\"> \u2013 not even <\/span><a href=\"https:\/\/support.google.com\/admanager\/answer\/6199883?hl=en\"><span style=\"font-weight: 400;\">lazy loading ads<\/span><\/a><span style=\"font-weight: 400;\"> can save the user experience from slowly loading ads, keep everything simple and to the point<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-checked=\"false\" aria-level=\"1\"><span style=\"font-weight: 400;\">Saving the overkills for last \u2014 once 5 seconds pass, your user will leave if not hooked, everything beyond this point will be ignored<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-checked=\"false\" aria-level=\"1\"><span style=\"font-weight: 400;\">Assuming your audience cares \u2014 you are the ones disturbing the status quo, engaging the user into a purchase, so do your best to offset this nuisance with the advantages that can actually solve a user\u2019s problem<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-checked=\"false\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ignoring A\/B testing \u2014 every video ad element is equally important and split-testing is the only way to perfect them, so your ads can withstand the competition<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400;\">\u7ed3\u8bba<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Video ads are close to being the pinnacle of user\u2019s engagement. They have huge potential, which must be unveiled quickly before the user has a chance to press the skip button.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In-stream, outstream, and slider ads have their own unique advantages, so there is no one-size-fits-them-all approach. One thing to remember, though, is that like any other ad type, your videos must offer a solution to a user\u2019s problem. However, your solution may be skipped or go unnoticed if you fail to grab the user\u2019s attention instantaneously. Break the fourth wall; sympathize with the users in their irritation about ad breaks, state your business clearly \u2014 your ad has to take one step at a time, before delivering the main value. This sequence assures your prospects are captivated and not overloaded with information.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Video ads are applicable to practically any platform or vertical, independently of the user\u2019s device. In-stream, outstream, or sliders must complement the platform and not mismatch it. Make sure the visual, audial, and textual information synergize with each other to make your ad irresistible. And remember, Yep Ads is always by your side. We have a vast experience in working with practically any advertising formats and are willing to share the insights with you.<\/span><\/p>\n<p><b>You Might Also Like<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/yepads.com\/zh\/successful-ad-formats-to-make-your-audience-captivated\/\"><span style=\"font-weight: 400;\">Successful Ad Formats to Make Your Audience Captivated<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/yepads.com\/zh\/ugc-in-affiliate-marketing\/\"><span style=\"font-weight: 400;\">UGC in Affiliate Marketing: Why Real Voices Are Winning in 2026<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/yepads.com\/zh\/tiktok-trends-affliate-marketing\/\"><span style=\"font-weight: 400;\">TikTok Triumphs: Unlocking Audience Secrets from Media Powerhouses<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/yepads.com\/zh\/affiliates-guide-to-tiktok-yep-ads\/\"><span style=\"font-weight: 400;\">Short Road to Profit with Short Videos. 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Video ads can be in-streams, outstreams or sliders, each boasting a certain set of advantages. 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