{"id":740,"date":"2021-10-15T09:55:05","date_gmt":"2021-10-15T09:55:05","guid":{"rendered":"https:\/\/yepads.com\/optimize-your-campaigns-for-black-friday-and-cyber-monday-yep-ads-blog\/"},"modified":"2026-03-31T20:51:46","modified_gmt":"2026-03-31T20:51:46","slug":"optimize-your-campaigns-for-black-friday-and-cyber-monday-yep-ads-blog","status":"publish","type":"post","link":"https:\/\/yepads.com\/zh\/optimize-your-campaigns-for-black-friday-and-cyber-monday-yep-ads-blog\/","title":{"rendered":"Optimize your campaigns for Black Friday and Cyber Monday"},"content":{"rendered":"<h2><b>Unwrapping Black Friday and Cyber Monday<\/b><\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-3486\" src=\"https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/shutterstock_768280057-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1707\" srcset=\"https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/shutterstock_768280057-scaled.jpg 2560w, https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/shutterstock_768280057-300x200.jpg 300w, https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/shutterstock_768280057-1024x683.jpg 1024w, https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/shutterstock_768280057-768x512.jpg 768w, https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/shutterstock_768280057-1536x1024.jpg 1536w, https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/shutterstock_768280057-2048x1365.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Autumn opens the biggest shopping season of the year, with Black Friday (26th of November) and Cyber Monday (the 29th of November) smoothly passing the baton to the Christmas and New Year\u2019s sales. These months are a hot time not only for busy shoppers but also for marketers who undertake the task of promoting the big bargains.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Traditionally, Black Friday used to be about physical goods, i.e. e-commerce, while Cyber Monday meant online shopping and digital products. In the reality ver. 2021 almost anything can be sold and bought on the Internet, and shoppers are very content with the idea of getting the bargain without leaving their homes. Last year, Cyber Monday brought retailers roughly $10.8 billion in overall revenue, while Black Friday accounted for $9.0 billion. Let\u2019s break down some verticals that would be a great fit for the shopping spree.<\/span><\/p>\n<p><b>\u7535\u5b50\u5546\u52a1<\/b><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-3487\" src=\"https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/shutterstock_519880564-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1709\" srcset=\"https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/shutterstock_519880564-scaled.jpg 2560w, https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/shutterstock_519880564-300x200.jpg 300w, https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/shutterstock_519880564-1024x683.jpg 1024w, https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/shutterstock_519880564-768x513.jpg 768w, https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/shutterstock_519880564-1536x1025.jpg 1536w, https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/shutterstock_519880564-2048x1367.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It\u2019s autumn, the Christmas shopping is drawing near \u2014 accentuate warm and cozy things, hygge-style softer clothes, heating appliances. The Christmas season also means that people are likely to start looking for presents. Lean towards the <\/span><i><span style=\"font-weight: 400;\">friends &amp; family<\/span><\/i><span style=\"font-weight: 400;\"> approach.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Perfume is a classic gift, so creatives with a branded flask + a discount will win the hearts of your audience. Any kind of cosmetic product, especially by luxury brands, will be a good shot for a sale e-commerce campaign.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Kid toys are a great choice as well, what wouldn\u2019t we do to make our offspring happy? Even buy an expensive robot dog,<\/span><i><span style=\"font-weight: 400;\"> especially seeing that it\u2019s on a discount<\/span><\/i><span style=\"font-weight: 400;\">.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Smart gadgets, all kinds of wow-products and must-haves.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Various knick-knacks (aliexpress-style) \u2014 it\u2019s so easy to buy a ton of those without even noticing that you\u2019ve spent a thousand dollars.<\/span><\/li>\n<\/ul>\n<p><b>Nutra<\/b><\/p>\n<p><span style=\"font-weight: 400;\">The cold season is high time for nutritious and oil-rich cosmetics to protect the hair and skin from frostbite and dehydration. Besides, such products are relevant regardless of age and even gender because it\u2019s an issue of health. And in the aftermath of the COVID pandemic, any health-concerning product is on the rise.<\/span><\/p>\n<p><b>Sweepstakes<\/b><\/p>\n<p><span style=\"font-weight: 400;\">The sale season is a big celebration in itself, but you can make it even better by introducing additional gifts. <\/span><b>Best-selling product giveaways <\/b><span style=\"font-weight: 400;\">are one idea you can go for. Introduce the audience to the most trending products from your list and make an offer they can\u2019t refuse: get one for free before the sales start. Isn\u2019t it a bargain? The general idea of a giveaway or a draw <\/span><b>brings even more excitement<\/b><span style=\"font-weight: 400;\"> to the already thrilling thought of gaining through saving money. It also helps you attract more people for the actual sales days. Another smart idea is to promote the best-of-their-kind products and cutting-edge gadgets: the latest iPhone, the top-class gaming console, etc. Autumn is usually rich with long-awaited releases, just keep your ear to the ground.<\/span><\/p>\n<p><b>Casinos<\/b><\/p>\n<p><span style=\"font-weight: 400;\">iGaming is a great match for traditional Cyber Monday. What may be on promotion? Bonus codes, free spins, free chips, matching bonus, etc. Literally, anything out there that looks attractive in the eyes of gamers.<\/span><\/p>\n<h2><b>Shopping season marketing tips<\/b><\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-3488\" src=\"https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/shutterstock_1868971510-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1706\" srcset=\"https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/shutterstock_1868971510-scaled.jpg 2560w, https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/shutterstock_1868971510-300x200.jpg 300w, https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/shutterstock_1868971510-1024x682.jpg 1024w, https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/shutterstock_1868971510-768x512.jpg 768w, https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/shutterstock_1868971510-1536x1024.jpg 1536w, https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/shutterstock_1868971510-2048x1365.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ask your audience about their preferences: polls, surveys, and product battles are the reconnaissance you really need before you launch campaigns. You will be even better off with your campaigns if the source of intelligence is the audience itself.<br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Optimize headlines<br \/>\n<\/span>A headline is visible, it attracts attention, it is an easy thing to fix, and it is always accessible. For your shopping spree campaigns, <b>add numbers<\/b> to the headlines \u2014 people like the exact offers. 50% discount and 2 free samples to 10 first purchases \u2014 this kind of jam. Also <b>opt for shorter headlines <\/b>(5 to 8 words), as people will likely be rush-buying all on sight and will have no time to read through lengthy lines. <b>Keep it simple and to the point<\/b> \u2014 if your audience has to make an effort to understand the offer in a rush hour, your CTR will go down the drain.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">You can use human weaknesses for your creative ideas. The common 7 sins alone give you many different angles. Check out these lines for the same headphones:<\/span><\/li>\n<\/ul>\n<p style=\"padding-left: 40px;\"><strong>Lust: <\/strong><i><span style=\"font-weight: 400;\">The new headphones will make you the center of attention!<\/span><\/i><\/p>\n<p style=\"padding-left: 40px;\"><strong>Gluttony: <\/strong><i><span style=\"font-weight: 400;\">Only the best for your ears, don\u2019t settle for less!<\/span><\/i><\/p>\n<p style=\"padding-left: 40px;\"><strong>Greed<\/strong><span style=\"font-weight: 400;\"><strong>:<\/strong> <\/span><i><span style=\"font-weight: 400;\">70% discount, only three packages left!<\/span><\/i><\/p>\n<p style=\"padding-left: 40px;\"><strong>Sloth: <\/strong><i><span style=\"font-weight: 400;\">Tired of untangling your headphones? The new wireless model is what you need!<\/span><\/i><\/p>\n<p style=\"padding-left: 40px;\"><strong>Wrath: <\/strong><i><span style=\"font-weight: 400;\">Tired of fixing your old headphones? We have a solution for you!<\/span><\/i><\/p>\n<p style=\"padding-left: 40px;\"><strong>Envy: <\/strong><i><span style=\"font-weight: 400;\">You\u2019re the only one in your gang with an outdated model? Visit our shop!<\/span><\/i><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Check out the approaches your competition is going for and find inspiration for your campaigns (a multitude of spy tools, Facebook ad library, etc.).<\/span><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Launch pre-sale campaigns<\/span>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Find out what your audience is interested in (product battles, polls, and surveys).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Test many offers and approaches to choose the best for the boom period. Grow your audience and warm it up in the run-up to the sales to get the biggest traffic flow during the actual sale days.<\/span><\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-3489\" src=\"https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/black-friday-online-shopping-2022-11-14-05-19-10-utc-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1707\" srcset=\"https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/black-friday-online-shopping-2022-11-14-05-19-10-utc-scaled.jpg 2560w, https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/black-friday-online-shopping-2022-11-14-05-19-10-utc-300x200.jpg 300w, https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/black-friday-online-shopping-2022-11-14-05-19-10-utc-1024x683.jpg 1024w, https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/black-friday-online-shopping-2022-11-14-05-19-10-utc-768x512.jpg 768w, https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/black-friday-online-shopping-2022-11-14-05-19-10-utc-1536x1024.jpg 1536w, https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/black-friday-online-shopping-2022-11-14-05-19-10-utc-2048x1365.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<ul>\n<li aria-level=\"1\"><span style=\"font-weight: 400;\">Warm-up the audience with email marketing. It is a good practice to compile an email database of your own for the verticals you work with. It can become an invaluable asset during hot times like the sales period, as you will have relevant mailing lists that you can trust (unlike the ones you can buy online).<br \/>\n<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Use simple and easy sale announcements \u2014 users will be getting a ton of sale notifications, try not to add to the overload.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Stand out with animated emails.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Offer a gift in the mail.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Conduct a mail-out giveaway.<\/span><\/span><\/li>\n<\/ul>\n<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Mind the price of traffic<\/span>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">You may see CPC and CPM higher than usual as so many advertisers and marketers are fighting over the customers.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Select several time periods for your ads and don\u2019t try to buy out the whole day of impressions.<\/span><\/span><\/li>\n<\/ul>\n<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Check that your lander is ready for the overload because you don\u2019t want to lose conversions to technical issues.<\/span>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Google PageSpeed Insights<\/span><span style=\"font-weight: 400;\"> is a helpful tool for analyzing the quality of your landers.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Google <\/span><span style=\"font-weight: 400;\">Mobile-Friendly Testing Tool<\/span><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"> will show the loading speed of your pages for mobile devices. This is very important since audiences are overwhelmingly abandoning desktops and opt for light and more portable devices to do their shopping.<\/span><\/span><\/li>\n<\/ul>\n<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Use countdowns, timers, and various reminders on your landers: push the visitors into a rush order.<\/span><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Document the results of your campaigns afterward \u2014 the data will prove most useful during Christmas shopping and will save you time the next year.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The big shopping time is drawing nearer with every week. Make sure that your strategy covers all the points we have mentioned above, your campaigns are ready to run for the pre-sell warm-up, and don\u2019t hesitate to contact <a href=\"https:\/\/yepads.com\/zh\/\">\u6ca1\u9519 \u5e7f\u544a<\/a> for the advice!<\/span><\/p>\n<p><b>You Might Also Like<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/yepads.com\/zh\/black-friday-predictions\/\"><span style=\"font-weight: 400;\">8 Black Friday 2025 Predictions for Affiliates and Performance Marketers<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/yepads.com\/zh\/grow-business-during-black-friday-cyber-monday\/\"><span style=\"font-weight: 400;\">How to grow your business during Black Friday &amp; Cyber Monday<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/yepads.com\/zh\/q4-digital-marketing-trends\/\"><span style=\"font-weight: 400;\">Q4 Digital Marketing Trends Predictions<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/yepads.com\/zh\/summer-break-when-the-profit-is-hot-2\/\"><span style=\"font-weight: 400;\">Summer Break: When the Profit Is Hot<\/span><\/a><\/li>\n<\/ul>\n<div style=\"text-align: center; margin-top: 20px;\"><a href=\"https:\/\/yepads.com\/zh\/sign-up-for-advertisers-and-publishers\/?utm_source=blog&amp;utm_medium=seo&amp;utm_campaign=button#advertiser-sign-up\"><br \/>\n<img decoding=\"async\" class=\"aligncenter wp-image-11331 size-full\" src=\"https:\/\/yepads.com\/wp-content\/uploads\/2026\/01\/Blog-Creatives-600-x-400-px-73.webp\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/yepads.com\/wp-content\/uploads\/2026\/01\/Blog-Creatives-600-x-400-px-73.webp 600w, https:\/\/yepads.com\/wp-content\/uploads\/2026\/01\/Blog-Creatives-600-x-400-px-73-300x200.webp 300w, https:\/\/yepads.com\/wp-content\/uploads\/2026\/01\/Blog-Creatives-600-x-400-px-73-18x12.webp 18w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><br \/>\n<\/a><\/p>\n<div style=\"display: flex; gap: 20px; justify-content: center; margin-top: 20px;\"><a style=\"text-decoration: none; background-color: #fc6e19; color: white; font-weight: bold; padding: 14px 30px; border-radius: 30px; font-family: 'Proxima Nova', sans-serif; text-transform: uppercase; font-size: 14px; text-align: center; display: inline-block;\" href=\"https:\/\/yepads.com\/zh\/advertiser\/?utm_source=blog_adv&amp;utm_medium=seo&amp;utm_campaign=button#advertiser-sign-up\">Join as an Advertiser<\/a><br \/>\n<a style=\"text-decoration: none; background-color: #fc6e19; color: white; font-weight: bold; padding: 14px 30px; border-radius: 30px; font-family: 'Proxima Nova', sans-serif; text-transform: uppercase; font-size: 14px; text-align: center; display: inline-block;\" href=\"https:\/\/yepads.com\/zh\/publisher\/?utm_source=blog_pub&amp;utm_medium=seo&amp;utm_campaign=button#publisher-sign-up\">Join as a Publisher<\/a><\/div>\n<\/div>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Unwrapping Black Friday and Cyber Monday Autumn opens the biggest shopping season of the year, with Black Friday (26th of November) and Cyber Monday (the 29th of November) smoothly passing the baton to the Christmas and New Year\u2019s sales. These months are a hot time not only for busy shoppers but also for marketers who&hellip;<\/p>","protected":false},"author":1,"featured_media":3484,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[34,333],"tags":[],"class_list":["post-740","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-performance-conversion-optimization"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Campaign Optimization Tips For Black Friday &amp; Cyber Monday<\/title>\n<meta name=\"description\" content=\"Maximize your results during Black Friday and Cyber Monday. 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Learn proven strategies to optimize campaigns, boost conversions, and scale revenue.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/yepads.com\/zh\/optimize-your-campaigns-for-black-friday-and-cyber-monday-yep-ads-blog\/\" \/>\n<meta property=\"og:site_name\" content=\"Yep\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/YepAds\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-15T09:55:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-31T20:51:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/yepads.com\/wp-content\/uploads\/2021\/10\/black-friday-in-the-shop-2021-08-27-23-18-55-utc-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"devstaging\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@yep_ads\" \/>\n<meta name=\"twitter:site\" content=\"@yep_ads\" \/>\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"devstaging\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u9884\u8ba1\u9605\u8bfb\u65f6\u95f4\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 \u5206\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/yepads.com\\\/optimize-your-campaigns-for-black-friday-and-cyber-monday-yep-ads-blog\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/yepads.com\\\/optimize-your-campaigns-for-black-friday-and-cyber-monday-yep-ads-blog\\\/\"},\"author\":{\"name\":\"devstaging\",\"@id\":\"https:\\\/\\\/yepads.com\\\/#\\\/schema\\\/person\\\/479af0330582e59eec598ed0dce6a76b\"},\"headline\":\"Optimize your campaigns for Black Friday and Cyber Monday\",\"datePublished\":\"2021-10-15T09:55:05+00:00\",\"dateModified\":\"2026-03-31T20:51:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/yepads.com\\\/optimize-your-campaigns-for-black-friday-and-cyber-monday-yep-ads-blog\\\/\"},\"wordCount\":1180,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/yepads.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/yepads.com\\\/optimize-your-campaigns-for-black-friday-and-cyber-monday-yep-ads-blog\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/yepads.com\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/black-friday-in-the-shop-2021-08-27-23-18-55-utc-scaled.jpg\",\"articleSection\":[\"Blog\",\"Performance &amp; Conversion Optimization\"],\"inLanguage\":\"zh-Hans\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/yepads.com\\\/optimize-your-campaigns-for-black-friday-and-cyber-monday-yep-ads-blog\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/yepads.com\\\/optimize-your-campaigns-for-black-friday-and-cyber-monday-yep-ads-blog\\\/\",\"url\":\"https:\\\/\\\/yepads.com\\\/optimize-your-campaigns-for-black-friday-and-cyber-monday-yep-ads-blog\\\/\",\"name\":\"Campaign Optimization Tips For Black Friday & Cyber Monday\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/yepads.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/yepads.com\\\/optimize-your-campaigns-for-black-friday-and-cyber-monday-yep-ads-blog\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/yepads.com\\\/optimize-your-campaigns-for-black-friday-and-cyber-monday-yep-ads-blog\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/yepads.com\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/black-friday-in-the-shop-2021-08-27-23-18-55-utc-scaled.jpg\",\"datePublished\":\"2021-10-15T09:55:05+00:00\",\"dateModified\":\"2026-03-31T20:51:46+00:00\",\"description\":\"Maximize your results during Black Friday and Cyber Monday. 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