About Yep Ads - Discover who we are

your trusted performance marketing partner

Languages
spoken

Verticals in active engagement

Global offices

countries in operation

Languages
Spoken

Verticals in active engagement

Global Offices

countries in operation

our Story

Founded in 2009, Yep Ads is a global performance marketing agency on a mission to make digital growth both measurable and meaningful. What started as a tight-knit team with big ambitions has grown into a worldwide agency, connecting top brands with high-performing affiliates in over 140 countries. From the very beginning, we’ve been driven by one goal: to strive for greatness. We empower advertisers and publishers with smart strategy, powerful tools, and hands-on support that delivers real, lasting results.

Over the years, we’ve expanded into new verticals, launched our own media channels, and built partnerships that go far beyond the typical. We’re fast, focused, and flexible — a data-driven team that never loses sight of the people behind the numbers. Growth is our game, but relationships are how we win it.

Today, Yep Ads is a leading performance marketing agency offering end-to-end advertiser solutions. We help brands build strong customer acquisition funnels through a holistic approach, proprietary media channels, and cutting-edge technology. Trusted by global innovators, we maximize advertising budgets and customer lifetime value through in-house analytics and ongoing optimization.

Our growth strategy starts with a deep understanding of each brand’s marketing goals. We craft tailored plans across social, search, custom content, and review sites — including direct media buys on native platforms, pay-per-call campaigns, push notifications, and first-party inventory. Our key verticals include Cybersecurity, Lead Generation, E-commerce, Health & Beauty, Home Services, and more.

our mission

Our mission is to empower our partners to evolve in the digital marketing landscape while bettering our content and services for our end users. We aim to persist relevance through envisioning the future of consumerism and by consistently innovating ourselves to stay ahead while achieving greatness.

our Vision

To be the one-stop destination for performance campaigns in digital marketing that helps millions of companies to succeed and grow.

meet yep ads team

Executive team

Jeroen-2

Jeroen, Yep Ads’ CEO, has expertise in various aspects of the industry, including mobile advertising, general management, and advertising sales. Jeroen’s commercial mindset and passion for growth enable him and his team to consistently drive the company’s expansion and development while staying aligned with market trends.

Jeroen Rozemeijer

CEO

Nelson-1

Nelson oversees day-to-day operations across departments, ensuring team alignment, workflow efficiency, and strategic execution. With a strong background in business strategy, finance, and organizational leadership, he helps drive scalable growth and operational excellence while supporting enterprise initiatives and high-level decision-making.  Always alert and seeking new opportunities in an evolving landscape of digital commerce, while assessing risk and obstacle to ensure long-term sustainability for the organization.

Nelson Cheung

COO

Lawton-2

Lawton Lam is highly skilled in optimizing operational processes and establishing strategic partnerships with top-tier brands, particularly in the enterprise and cybersecurity verticals to enhance revenue and market reach.

Lawton Lam

VP of Operations, Partnerships

Benji-2

Benjamin excels at developing and executing growth strategies that not only expand market reach but also deliver sustained revenue increases. He works closely with enterprise clients across top-performing verticals, helping them scale with precision and impact. Additionally, Benjamin actively mentors the sales team, sharing industry knowledge

Benjamin Wong

VP of Sales & Partnerships 

Tian-2

Tian works closely with affiliate partners to ensure campaign alignment, track performance, and uncover new growth opportunities. His role includes partner communication, technical setup, and day-to-day account optimization.

Tian Bai

Director of Relations APAC

Sales /Client Success team

Ben C-1

Ben is a seasoned mobile advertising expert with a strong track record in performance marketing and user acquisition. He works closely with advertisers—especially in the cybersecurity vertical—to launch strategic campaigns that drive measurable growth in competitive markets.

Benedikt Cunko

Sr. Campaign Development Manager

Austin-2

Austin focuses on driving advertiser growth through strategic prospecting, campaign planning, and relationship building. With a hands-on approach to sales and a strong understanding of client needs, he helps expand the company’s portfolio and boost revenue across key verticals.

Austin Kiddey

Sales Manager

BL-2

Brandon is an experienced Director of Business Development with deep expertise in mobile advertising, affiliate marketing, advertising sales, email solutions, and ad tech. Brandon is also an expert in PPC models, working extensively across key verticals such as home services, lead generation, insurance, and finance.

Brandon LaChance

Director Business Development 

Stina-2

With over 7 years of experience in digital advertising, Stina manages key advertiser relationships and supports the development of high-performing campaigns. She focuses on aligning client goals with strategic media placements to help drive scalable, long-term growth.

Stina Nolan

Sr. Partnerships Manager

Chris J-1

Chris is a results-driven sales and digital marketing professional with deep expertise in cost-per-sale (CPS), cost-per-lead (CPL), and cost-per-install (CPI) campaigns. He oversees affiliate and media buying strategies across a wide array of verticals, with a strong focus on the cybersecurity space. Leveraging access to high-quality inventory in over 180 countries. 

Chris Jeji

Sr. Business Development Manager

Publisher Managers team

Jill-2

Tenacious and performance-driven affiliate manager with a proven record of success and well-practiced in identifying affiliate partnerships. Provides business solutions to affiliate partners, as well as offering ideas and methods for increasing revenue through unique marketing programs.

Jill Wang

Sr. Publisher Manager 

Stas-2

Stas focuses on building and maintaining strong publisher relationships. He works closely with internal teams to align offers with traffic sources,  optimize performance, and ensure consistent delivery across affiliate campaigns.

Stas Vakilov

Sr. Publisher Manager

Steven-2

Steven is responsible for developing and growing a multi-million dollar performance marketing portfolio in the Direct-To-Consumer vertical, including Lead-Generation, E-Commerce, Health & Wellness, and Cybersecurity. Steven works closely with the business development team to negotiate deals, scale affiliate performance, optimize campaign delivery, and acquire customers online.

Steven Wong

Sr. Publisher Manager 

Daniela-2

Manages high-performing campaigns across multiple verticals—including Lead Gen, Financial Services, Insurance, Utilities, E-commerce, Legal, and Health & Wellness. At the core of what she does is scaling performance. Daniela helps to drive 7-figure monthly revenues by optimizing media buying strategies.

Daniela Araya

Sr. Publisher Manager

Stan-2

Stan manages affiliate and publisher partnerships across social, email, and other traffic sources. He supports partner development in utilities, health & beauty, and sweepstakes monitors campaign performance, and works cross-functionally to help grow and optimize traffic sources.

Stan Semenov

Sr. Publisher Manager

Aki-2

Aki manages publisher partnerships across the Asia-Pacific region, helping deliver strong performance of Push, Social and DSP sources, across Softwares, Sweeps and Lead Generation. With regional insight and a focus on relationship building, Aki supports offer launches, traffic scaling, and revenue growth.

Aki Chen

Publisher Manager

Account Managers team

Tracy-2

Manages client strategy, oversees digital campaigns, and leads the internal media buying team. Her experience spans across paid media, affiliate marketing, client growth, and operations. She has worked with global brands, scaled new verticals, and led service ops at large-scale festivals.

Tracy Wang

Account Manager

Hewie-2

Hewie handles day-to-day campaign setup and optimization while maintaining strong relationships with advertiser clients. He works closely with internal teams to ensure campaign requirements are met and performance benchmarks are tracked.

Hewie Poon

Account Manager

Stephen-2

Responsible for developing and executing campaigns, gathering ad assets, creative materials, and relevant information from clients, and uploading necessary details to the internal platform. Boosts revenue and expands the client portfolio.

Stephen Yee

Account Manager

Miguel-2

Miguel is the first point of contact for client relationships, focusing on alignment and growth. With a strong focus on PPC, he manages offer setup, campaign optimization, and prospecting across multiple digital marketing verticals to drive performance and revenue.

Miguel Sarmiento

Account Manager

Albert-2

Albert supports advertisers by setting up and monitoring campaign performance, gathering assets, and managing daily communication. He contributes to long-term account growth through hands-on execution and attention to detail.

Albert Lam

Account Manager

Deon-2

x

Responsible for sustaining high-calibre client relationships while strategically growing advertiser accounts. Researching, assessing, and onboarding new accounts to increase revenue and build client portfolios.

Deon Truong

Account Manager

Veronika-2

Veronika drives the SEO strategy at Yep Ads, from technical audits and keyword planning to content creation and website optimization. On the account management side, handles team supporting tasks, campaigns and offers setup and prepares performance reports to track results.

Veronika Zotova

Account Manager

Bobby-2

Bobby is supporting both Accounts Receivable and Accounts Payable. On the receivables side, he manages advertiser invoicing, prepares timely reports, and assists with month-end closing, among other responsibilities. On the payables side, collects receipts, organizes expenses, sets up vendor accounts, and helps process mobile invoices.

Robert Young

Account Manager

Marketing team

Cadance-2

Cadance leads our in-house creative team, spearheads brand revamps, and manages conferences and client events from concept to execution. Oversees digital campaigns and delivers high-impact client creatives that drive results.

Cadance Tan

Marketing Media Strategist

Veronika-2

Veronika drives the SEO strategy at Yep Ads, from technical audits and keyword planning to content creation and website optimization. On the account management side, handles team supporting tasks, campaigns and offers setup and prepares performance reports to track results.

Veronika Zotova

SEO Manager

Christine-2

Christine creates marketing assets for clients and social media, builds newsletter campaigns, and ensures brand consistency across channels. She manages social media accounts, schedules content, and supports engagement efforts.

Christine Ye

Account Manager

Jason-2

Jason specializes in crafting high-impact video content that captivates and converts. From ideation to final edit, he brings stories to life through visually compelling narratives tailored for digital marketing and performance-driven campaigns.

Jason Lok

Video and Content Developer

Finance team

Andrea-2

Andrea oversees the billing process to ensure the timely receipt of payments from customers. She manages a team responsible for invoicing, reconciling accounts, resolving payment discrepancies, and maintaining accurate financial records.

Andrea Eberth

AR/AP Manager

Jeffrey-2

Jeffrey is the Senior Account Payable from the Amsterdam Headquarters. He processes the self-billing invoices, native invoices from our vendors, the consultant invoices and pays them out after the regular approvals from our Head Account Managers/CEO’s.

Jeffrey Homan

AP Manager

Christine-2

Christine creates marketing assets for clients and social media, builds newsletter campaigns, and ensures brand consistency across channels. She manages social media accounts, schedules content, and supports engagement efforts.

Christine Ye

AR Clerk 

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