Posts by Veronika Zotova
What Is Pay-Per-Call Affiliate Marketing? Complete Guide (2026)
Pay-Per-Call affiliate marketing is a performance model where affiliates earn commissions for driving qualified inbound phone calls to advertisers. Instead of clicks or form fills, the conversion is a tracked phone call usually validated by duration, caller intent, geography, or a post-call outcome. It’s high-intent traffic that often commands higher payouts, but it requires precise…
Read MoreChatGPT Ads: How They’ll Work + How Brands Should Prepare (2026)
ChatGPT is about to get something it’s never had before: ads inside the chat experience. And no, this isn’t “just another new placement.” This is OpenAI testing a new way to monetize attention inside one of the most-used AI tools in the world. If you’re a brand, marketer, or performance team, you’re probably thinking the…
Read MoreAds Are Coming to ChatGPT: New OpenAI Announcement
Ads inside ChatGPT are no longer a rumour. This is the first time AI chat has started behaving like a real media platform. Last week, on January 16th, OpenAI officially confirmed that advertising is coming to ChatGPT – marking one of the biggest shifts in how generative AI products may be funded and scaled going…
Read MoreMeta’s Andromeda Update: Facebook Algorithm Change
Everyone who has meta ads set up is wondering how to optimize the campaign and what new updates are happening with Facebook. To keep the game interesting, Meta’s Andromeda update didn’t arrive with a formal announcement and explanation of what exactly it “likes” or a new toggle inside Ads Manager. Most advertisers noticed it the…
Read MoreAffiliate Marketing Compliance: What You Need to Know
Affiliate marketing doesn’t fail because of bad traffic or weak offers. It fails when compliance gets ignored. In today’s landscape, platforms tighten policies faster than ever, algorithms evolve constantly, regulators increase enforcement, and users are far more privacy-aware than they used to be. Compliance is no longer a “legal checkbox.” It’s a performance lever. Get…
Read MoreBuy on LLMs & Agentic eCommerce: What It Means for Brands
AI is changing how people discover and decide what to buy but not in the dramatic, overnight way many headlines suggest. Terms like “Buy on LLMs” and “Agentic eCommerce” are everywhere right now. Some interpret them as the end of search, the end of affiliate marketing, or the end of digital marketing as we know…
Read MoreYep Ads Agency Wins in 2025: Sharing the Stats
2025 has been a really strong year in Yep Ads’ history, marked by record-breaking performance, new partnerships, team expansion, global events, and major brand wins. And none of it would have happened without you. Whether you’re an affiliate, advertiser, team member, or an affiliate marketing enthusiast who reads our content, you fuel our growth and…
Read MorePreparing Your Q1 Marketing Strategy
While you’re wrapping up the office parties, finalizing last-minute shopping, and planning family celebrations, make some time for the Q1 planning. December can be a perfect strategic pause to reflect on the year and build a Q1 marketing strategy. The first quarter of the year is not a moment for rest; it is your primary…
Read MoreMarketing Trends & Predictions for 2026
Excited for what’s waiting for us in 2026? After 2025, full of new AI tools, the optimization of workflows and discovering new ways to stand out, it seems like nothing else can surprise us. But 2026 isn’t shaping up to be “just another marketing year”, marketing experts are saying this could be the year that…
Read More25+ High-Impact New Year’s Marketing Ideas
The turn of the year isn’t just a fun time to pop champagne; it’s a massive, collective psychological reboot for consumers. Now people are ready to invest in themselves and their goals. This makes the Q1 window, from January 1st through the end of the month, pure gold for performance marketers and affiliates. Everyone can…
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