Posts by Veronika Zotova
Frequency Capping Explained: Stop Ad Fatigue
You visit one website, scroll through Instagram, open a random app and boom. The same ad again. And again. And again. At first, it’s harmless. Then it’s annoying. Then you swear you’ll never buy from that brand just out of spite. That’s what happens when advertisers skip frequency capping, a simple rule that decides how…
Read MoreWhat Are Interstitial Ads? The 2026 Guide for Affiliates & Media Buyers
Ever tapped “next level” in a game and suddenly, boom, a full-screen ad appears? That’s an interstitial ad, and when used right, it can be one of the most powerful ad formats out there. These ads have evolved far beyond pop-ups or static banners. In 2026, they’re dynamic, data-driven, and can be strategically timed to…
Read More8 Black Friday 2025 Predictions for Affiliates and Performance Marketers
Best time to scale is now! Last year in 2024, a record-breaking 197 million consumers shopped over the Thanksgiving to Cyber Monday weekend. It shattered expectations and proved one thing: even with inflation, changing habits, and tighter budgets, the holiday shopping rush isn’t slowing down. For affiliates and performance marketers, Q4 is a make-or-break season.…
Read MoreHow to Get Found on ChatGPT and Google AI
The hottest topic out there, and the question companies are now investing their budgets in. What’s the cheat code? How do AI algorithms work? LinkedIn and Reddit SEO communities are actively discussing the ways and options to optimize websites and win AI citations and get mentioned everywhere. Today, we will break down all the freshest…
Read MoreAffiliate SEO: How to Build a Long-Term Growth Engine
Want to build a traffic source that keeps growing even after the ads stop? That’s the power of affiliate SEO. It’s not a quick win, it takes a lot of time and effort, testing, and consistency. Once you get it right, it becomes a traffic engine that brings in clicks (and commissions) day after day…
Read MoreWho Can Become an Affiliate & How to Get Started in 2026
Affiliate marketing has gone from side hustle to serious empire-building. In 2026, it’s no longer about just placing links—it’s about mastering traffic, creating trust, and locking in partnerships that scale. The question isn’t “Can you make money in affiliate marketing?” — it’s “How far can you take it?” Affiliate marketing has grown into one of…
Read MoreEmail Marketing Strategy That Actually Works in 2026
Your inbox is full, and so is your customer’s. But here’s the good news: email is still one of the highest-ROI channels in 2026. For every $1 spent, email returns an average of $36 (DMA). The best way to win? Smarter email marketing strategy. At Yep Ads, we’ve seen it time and time again: the…
Read MoreQ4 Digital Marketing Trends Predictions
The biggest season of the year is here for media buyers. Budgets are bigger, consumer intent is higher and competition is at it’s peak. In 2025, shifts in verticals and traffic sources are opening fresh opportunities for brands and publishers who know where to look. Want to know where to look and how to get…
Read MoreMaximizing Publisher Opportunities in the GLP-1 Vertical
The GLP-1 vertical has quickly become one of the hottest opportunities for publishers in 2026. GLP-1s aren’t just living in the doctor’s office anymore — they’ve stepped right into the spotlight. Once seen only as treatments for weight management and type 2 diabetes, these medications are now front-page news, fueling conversations on social media, and…
Read MoreGoogle Ads for Lead Generation — What Works in 2026
Every brand wants leads yesterday — and Google Ads delivers. Unlike other channels where you’re interrupting people, here you show up exactly when someone is ready to take action. If you need leads quickly, Google Ads remains one of the best tools available in 2026. Why? Because when someone types “plumber near me” or “get…
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