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LLM Advertising Wave: New Acquisition Channel

Your next customer may never click a search ad again. Instead, they will ask ChatGPT what to…

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What Is Brand Awareness? Why It Matters and How to Grow It

When your audience already knows your brand, every campaign has a stronger foundation to perform and scale….

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What Is Pay-Per-Call Affiliate Marketing? Complete Guide (2026)

Pay-Per-Call affiliate marketing is a performance model where affiliates earn commissions for driving qualified inbound phone calls…

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ChatGPT Ads: How They’ll Work + How Brands Should Prepare (2026)

ChatGPT is about to get something it’s never had before: ads inside the chat experience. And no,…

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Ads Are Coming to ChatGPT: New OpenAI Announcement

Ads inside ChatGPT are no longer a rumour. This is the first time AI chat has started…

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Meta’s Andromeda Update: Facebook Algorithm Change

Everyone who has meta ads set up is wondering how to optimize the campaign and what new…

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Affiliate Marketing Compliance: What You Need to Know

Affiliate marketing doesn’t fail because of bad traffic or weak offers. It fails when compliance gets ignored….

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Buy on LLMs & Agentic eCommerce: What It Means for Brands

AI is changing how people discover and decide what to buy but not in the dramatic, overnight…

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Yep Ads Agency Wins in 2025: Sharing the Stats

2025 has been a really strong year in Yep Ads’ history, marked by record-breaking performance, new partnerships,…

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Preparing Your Q1 Marketing Strategy

While you’re wrapping up the office parties, finalizing last-minute shopping, and planning family celebrations, make some time…

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Amsterdam Bans Meat and Fossil Fuel Ads in Public Spaces

Amsterdam has taken a bold step in aligning its public spaces with its environmental goals, becoming the…

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Credit Card Affiliate Programs in 2026

Credit card affiliate programs continue to attract attention because they sit in one of the most intent-driven…

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X Creator Connect and the Future of Creator Marketing 

For years, brands have had plenty of creators to choose from. The harder part has been finding…

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ChatGPT Ads, Explained: Formats, Pricing & What to Do Right Now

Updated on June 1st 2026 A platform with hundreds of millions of weekly users just opened up…

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Google’s March 2026 Core Update, Explained

If you logged into your analytics in late March and did a double-take, you weren’t imagining things….

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What Is Performance Marketing?

You keep seeing the term “performance marketing” in pitches from agencies, in articles about growing your business,…

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What Is an Affiliate Marketing Agency? How to Pick the Right One

Affiliate marketing can become one of your highest ROI channels, or one of your biggest operational headaches….

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What Are Card-Linked Offers? How CLOs Work in Performance Marketing

Once a consumer activates an offer, the rest is effortless: they tap their Mastercard at the coffee…

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Media Buying Explained: Where to Buy Ads in 2026

The average person sees over 6,000 ads per day. Every single one was bought.  That sponsored result…

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SOI Offers Explained: What They Are and How to Make Them Work

SOI is one of the popular ways to generate leads in affiliate marketing, combining speed, volume, and…

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