Native Ads
What’s the Difference Between Native Ads vs. Display Ads
Is native advertising more effective than display for driving purchase intent? – This question is often asked, but why are you treating two completely different tools like they do the same job? Native and display ads may look very similar, but the real skill is knowing the best use cases for each. Imagine trying to…
Read MoreSuccessful Ad Formats to Make Your Audience Captivated
In 2007, an average person used to see 5,000 ads daily, i.e., 3–4 ads every minute. According to some estimates, these numbers have doubled by 2024. While there are humbler estimates, ranging from 50 to 400 per day, the industry is oversaturated nonetheless. Advertisers are forced to be innovative to stand out and drive conversions;…
Read MoreNative ads for your advertising strategy
Is there an ad format that excels at promoting a product but does not irritate the audience? Yes, and this is native advertising in a nutshell. These ads perfectly blend in with the content and the design of the page, so that users feel like the ads are a natural part of it all. In…
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