In App Traffic
What Are Card-Linked Offers? How CLOs Work in Performance Marketing
Once a consumer activates an offer, the rest is effortless: they tap their Mastercard at the coffee shop and receive cashback automatically – no coupon code, app check-in, or barcode required at checkout. The reward just shows up. That frictionless experience is exactly why CLOs are becoming one of the most interesting channels in performance…
Read MoreMedia Buying Explained: Where to Buy Ads in 2026
The average person sees over 6,000 ads per day. Every single one was bought. That sponsored result on Google, the pre-roll YouTube ad, the product on a review site you trust a brand paid to put it there. That process is called media buying, and it’s the foundation of how brands grow online. In this…
Read MoreWhat Are Interstitial Ads? The 2026 Guide for Affiliates & Media Buyers
Interstitial ads are full-screen, interactive placements that appear at natural breaks in a user’s journey (like between game levels or page transitions). Ever tapped “next level” in a game and suddenly, boom, a full-screen ad appears? That’s an interstitial ad, and when used right, it can be one of the most powerful ad formats out…
Read MoreNew to Mobile Marketing? Here’s What’s Actually Making Money in 2026
Mobile marketing isn’t just growing—it’s thriving. In 2026, the mobile space continues to dominate digital advertising, with global users spending more time (and money) on their phones than ever before. But for newcomers, diving into this world can feel overwhelming. Which mobile strategies are worth your time? What campaign examples actually bring in revenue? Let’s…
Read More